Mum’s the Word

A picture of the logos of three local charities that are helping families

Helping families in need is a philosophy that local charities St Kilda Mums, Geelong Mums and Eureka Mums live and breathe every day. Stuck On You recently visited to help out and learn more.

“1 in 6 children lives below the poverty line—and in rural areas, it’s 1 in 5.” These are the alarming statistics that collective charity organisations St Kilda Mums, Geelong Mums and Eureka Mums are desperate to change. They’re a collective group across Melbourne, Geelong and Ballarat that spend their days helping families in need—and that demonstrates how huge influence can grow from small initiative.

Their objective is clear: “to rehome pre-loved nursery goods to support Victorian families in need while saving the earth’s precious resources.” They’re also thinking beyond just their backyards—they want their cause to inspire others around the world.

The birth of a great idea

To understand just how passionate these charities are about improving the lives of children—all children—you simply need to walk into any of their setups, chat to them for a few minutes, or observe all the amazing work they are doing each and every day.

And to see how effective they are at what they do, just look at a few of their incredible statistics from the past fully recorded year. Geelong Mums alone has done the following:

  • Sent out over 4,000 clothing packs, 464 car seats, and over 420 prams and strollers.
  • Distributed a grand total of over 18,300 items to families in need—for a total product value of just over 2.2 million dollars.
  • Worked with 65 different agencies and social workers.
  • Improved the lives of over 6,000 children in need.
  • Helped by around 1,000 volunteers.

We can’t fathom the number of hours worked by staff and volunteers—but one thing is for certain: the effort they put into helping families is immeasurable.

A picture of the mission and vision of Geelong Mums

Moral fibres

St Kilda Mums, Geelong Mums and Eureka Mums don’t deal directly with families, but instead with social workers. By formalising this process it means help goes where it’s needed the most, and as promptly as possible.

They are incredibly conscientious with their help, only donating the highest quality items. They believe every child deserves to feel special; if an item is not something they would give to their own children, then it doesn’t make the cut.

At all stages of their operation, the intended recipients are at the forefront of the thought process; this even extends all the way through to the presentation of items. For example, staff individually inspect and fold garments by hand before they include them in a clothing gift pack. They take extra care to present the gift pack in the most beautiful way possible.

They’re also incredibly careful not to pass on items likely to impact the sometimes fragile mental state of children. A shirt that reads I Love Mummy would not get through as it may end up with a child without a mother.

They also don’t forget about the parents themselves, supplying essential toiletries and other products.

A picture of the staff at Geelong Mums

Learn by doing

Stuck On You has always believed that labelling costs you less; and it is this ethos that aligns so closely with St Kilda Mums, Geelong Mums and Eureka Mums. We’re also focused on sustainability and products that last and can be re-used.

So, as a Geelong-based business, initiating ongoing support to Geelong Mums was an easy choice. We’re so proud to assist this tremendous organisation and its partners.

Just last week, some of our staff members visited to help out. They assisted with cleaning and refurbishing products and food containers, as well as stocking clothing packs.

The team commented on the incredible reach the charity has in the community. Stuck On You cannot wait to get back and continue in the task of helping families.

A picture of four representatives from Stuck On You volunteering at Geelong Mums
Members of the Stuck On You team helping out at Geelong Mums

If you want to learn more about Geelong Mums, then head over to the official website. If you’re interested in learning about the Stuck On You fundraising program, then click here