The School of Life

A picture of a group of children enjoying school

Helping kids with enjoying school is a tough task for any parent, but there are plenty of things you can do to motivate them. Enjoying school is one of the ultimate goals parents have for their children. Sure, there are those pesky results to achieve, but having kids who are happy and excited by the […]

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Quench Their First

A picture of a young girl sitting against a wall with her SOY products

It probably seems like your child’s first school day is destined to be a traumatic event. But with a few simple tips, it doesn’t have to be that way! The first school day can seem like an occasion that’s never going to arrive. Then, when it does, you wonder how it snuck up so quickly. […]

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Uniformula One

A picture of children in their school uniforms waiting for the bus

School uniforms are essential to organise when school holidays are ending. Here are some great hacks to look after them in the build-up to back-to-school! School uniforms make the daily grind of getting kids dressed for school far simpler. After all, there are few parents who have the time to keep up with the latest […]

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The Final Countdown

A chalkboard for school holidays ending

School holidays ending can lead to a combination of your own anticipation mixed with your child’s anxiety. Try these tips to overcome both. School holidays ending soon? The idea probably has you a little giddy. Suddenly you’re reading your calendar with more enthusiasm than your favourite book! But at the same time, you remember how […]

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Take Beach Day as it Comes

A picture of kids enjoying beach days

We’ve just released our brand new Turkish Towel and Poncho for those beautiful beach days! Here are the details—and some tips for taking the kids to the surf. Beach days are what so many of us dream about while we’re hunkering down during the cold months of Winter. You can almost taste the sunshine, the […]

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Why, Robot?

A picture of kids and robots

We’ve got our thoughts on why kids and robots are like peas in a pod; plus our top five perfect cyborg friends for your little ones! Kids and robots pretty much go hand-in-hand. Or is that hand-in-piston? Hand-in-cog? Well, whatever it is, it’s hard to find a child that isn’t going to at least have […]

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Return to Santa

A picture of a mailbox awaiting a Santa letter

Has your child given you a Santa letter to post? Here’s a quick history of the custom and how to get a personalised reply! A Santa letter is a Christmas tradition that has been around for hundreds of years. Yet it still seems immensely popular with young children today. But it’s somewhat of a festive […]

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’Tis the Season to be Sustainable

A picture of a Santa sack for a sustainable Christmas

We’ve got a few great tips and some fantastic products to help you celebrate an environmentally-conscious and sustainable Christmas. A sustainable Christmas sounds like the kind of wet blanket idea Ebeneezer Scrooge would bring to the table when the festive season rolls around. He’d be there stopping you from turning on the Christmas lights as […]

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Sail the Seven ABCs

A picture of a child looking through a telescope because he has a pirate fascination

Do you have a child with a pirate fascination? We’ve got the reasons why it’s a good thing—as well as a few great swashbucklers to tackle the seven seas with. Pirate fascination is another one of those obsessive phases that all kids seem to go through at some point in their development. Without any word […]

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The Early Sleigh Catches the Worm

A close-up picture of a baby in a Santa hat who has enjoyed starting Christmas early

Is there such a thing as kicking off the festive season too soon? We look at what to consider if you’re contemplating starting Christmas early. Starting Christmas early is seemingly an idea that only the largest department stores in the world implement. For the rest of us, it can be a little difficult to get […]

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